tinkerEdge > Success Stories > Removal of Duplicate Content Pages
Recovery of organic search traffic for selected page types from Google algorithm update in Nov 2015

Removal of Duplicate Content Pages

The client had an history of replicating product & seller content from its own e-commerce domain to create pages with the same content under different domain names. While its own content and the duplicate content are being indexed by Google, the e-commerce website took a hard hit on its organic search traffic when Google rolled out Panda Algorithm Updates in 2015.

What we have done?

  • Implemented canonical tags on the duplicate content pages to point to the respective content pages on the e-commerce domain

Key Achievements:

  • Recovery of organic search traffic from Google Panda Algorithm Updates

Case Details:

Client name:
E-Commerce
Location:
Singapore
Date:
November 2015
Scope:
SEO