Meet Our Expertise Team
WONG Cheok Lup
Cheok Lup is a results-oriented and data-driven practitioner with over 17 years of expertise encompassing product development, data analytics, and performance-focused digital marketing. He has collaborated with global MNCs, SMEs, and startups to deliver scalable enterprise-level solutions, build teams, and streamline operational processes across international markets.
While being adept in wide spectrum of digital marketing strategies & tactics, he is also experienced in product management to bridge technical prowess with business acumen and driving digital business & marketing growth successfully.
While being a wine & dine gastronomer, he often explores cooking & whipping up dishes for his close associates and friends.
YUE Zhi Yong
Filling the role of Digital Marketing Lead, Zhi Yong has more than 17 years of experience in both offline and digital marketing, email marketing, SEO, SEM, and paid advertising for B2B & ecommerce. Prior to this, he had experience in driving community growth for print and digital circulation with the integral use of effective marketing channels, and also served as product manager on multiple occasions in building up their digital assets.
He is versatile in communicating with both technical developers and business stakeholders effectively, and often serves as people’s connector in managing their expectations. He often provides an alternate perspective view to mitigate any risks of potential pitfalls or deficits.
He is also a connoisseur with a love for coffee and whisky, and is often seen to taste new coffee brews in town and dabble in mixing whisky concoctions.